Have been gaining The advancement of new technologies. Digital popularity and the strengthening of campaigns have made direct contact with the target audience. Loyalty in relationships and business progression become important pillars. With the expansion of cyber monday. Promotions and offers held on the monday following black friday. Many organizations need to plan not only their digital campaigns and inventory. But also their cybersecurity.
One of the reasons
Is that there was a 46% recent mobile phone number data in cyber attacks in brazil in the second half of 2022. According to a study by checkpoint research. You have probably experienced or witnessed situations like this in your daily life. Involving individuals. And the worst also happens to companies and organizations that do not plan their operations for alleged cybercrimes. Without a doubt. Numbers and situations like these show the need to be careful with corporate and customer data .
At this time of year and on special dates
Data exposure. The risk of leaks and the attention of cybercriminals are greater. With that in mind. In this article. Find out what cyber monday is and learn good security and protection practices to avoid a diversifying strategy in your organization. Check it out! In this article. You will read: what is cyber monday; why worry about cybersecurity on cyber monday; 8 cybersecurity tips for cyber monday and special dates; security and revolution on cyber monday; specialized consultancy for cyber monday.
What is cyber monday? Cyber monday is an event
That prioritizes expanding sales. With a focus on technology-oriented products . Launched in 2005 in the united states. The date is a commercial strategy that seeks important actions targeted at bgb directory customers. But which can also cover other sectors of e-commerce and marketplace. For example. In brazil. Cyber monday was launched in 2011 and. Little by little. It is being fully incorporated into the daily lives of consumers and year after year with targeted campaigns from organizations.
According to a survey by consultancy gfk
40% of brazilians who buy goods on black friday demonstrate an interest and knowledge of taking advantage of cyber monday promotions. As this is a date that consumers look forward to. Offers in the technology segment can be combined and planned. As it is an excellent way to win over and keep black friday customers active. For virtual organizations. For example. The month of november is an excellent opportunity to significantly increase sales .